My Role我的角色 Story設計故事 Pattern圖案 CMF Final成品 More更多
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Claw A1M

Year年份
2023–2024
Industrial Design工業設計 CMF DevelopmentCMF 開發 DFM OptimisationDFM 優化
Gaming Handheld · MSI掌上型遊戲主機 · MSI Red Dot 2024 Good Design 2024 CES Media Awards 2024CES 媒體獎 2024

MSI's first handheld gaming device. I owned the slatted rear cover and IO area: the two surfaces that shape how it feels in the hand and the overall design concept.

MSI 首款掌上型遊戲主機。 我負責散熱後蓋設計與 IO 區域:
決定握持手感與整機風格概念的兩個關鍵。

Recognition獲獎記錄

What It Earned交出的成績

3
Major Awards國際大獎
Red Dot · Good Design · CES · 2024Red Dot · 優良設計 · CES,皆 2024
×5
CES Media AwardsCES 媒體獎項
Gaming, innovation & best-in-show categories遊戲、創新及最佳展品等類別
1st
MSI Gaming HandheldMSI 首款掌機
A new product category for the brand品牌跨入全新產品品類
Feb '24
Global Launch全球上市
Debuted at CES January, launched February一月 CES 亮相,二月正式上市
Recognition獲獎肯定

Three International Awards, 20242024 年三項國際大獎

Red Dot 2024 · Good Design 2024 · CES Media Awards ×5

Red Dot, Good Design, and ×5 CES Media Awards. MSI's first gaming handheld, recognised across gaming, innovation and best-in-show categories.

Red Dot、Good Design 及 ×5 CES 媒體獎項。 MSI 首款掌機,橫掃遊戲、創新與最佳展品等類別。

My Role我的角色
Slatted Rear Cover &
IO CMF Owner
後蓋設計與
IO 區 CMF 負責

I joined mid-cycle once the form was locked, taking full ownership of the rear cover and IO area. Those are the surfaces that decide how the device feels in the hand and the overall design concept.

我在外形鎖定後的專案中期加入,全面負責散熱後蓋設計與 IO 區域。 那是決定產品握持感受與整機風格概念的兩個關鍵。

Scope of Responsibility職責範疇
01
Slatted Rear Cover塑膠後蓋格柵式破孔設計

Negotiated with ME to maximise airflow aperture while holding structural integrity; defined grille geometry, dragon shield placement, and LED accent integration.與 ME 協調,在結構強度內最大化開孔面積;確立格柵幾何、龍盾位置及 LED 燈效整合。

02
IO Area CMFIO 區域 CMF

Defined surface treatment, port layout, and label hierarchy for the top IO panel, balancing functional clarity against premium positioning.規劃頂部 IO 面板的表面處理、連接埠排列與標示層次,兼顧辨識度與質感定位。

03
CMF Strategy: Black & RedCMF 策略:黑與紅

Black as the dominant material establishes seriousness; red accents trace MSI's DNA without overwhelming a first-generation product.黑色主導建立穩重感;紅色點綴延續 MSI DNA,不讓第一代產品承載過多視覺負擔。

04
Award Documentation獲獎文件支援

Contributed design rationale, CMF narrative, and visual assets to the Red Dot, Good Design, and CES award submissions.為 Red Dot、Good Design 及 CES 送件提供設計理念、CMF 說明及評審視覺資料。

Claw A1M — black and white variants
Design Story設計故事

Setting the Look of
MSI's First Gaming Handheld
品牌首款掌機
外型風格如何定調

Claw A1M in use
"The back of the device is the first thing you see when someone else is playing."「機器背面,是別人看你打遊戲時最先看到的地方。」

Entry point加入時機

Joined mid-project as the form was locked外形鎖定後才加入

The overall form factor and front face were already committed. My scope was clear: own the rear cover and IO area, the surfaces that hadn't been resolved yet.整體外形與正面設計已確定。 我的範疇明確:接管尚未定案的後蓋設計與 IO 區域。

The challenge核心挑戰

ME constraints vs. thermal performanceME 結構限制 vs. 散熱需求

The ME team's initial vent geometry prioritised rigidity over airflow. I pushed back, iterating on grille aperture ratios, negotiating material thicknesses and arguing the case for sustained gaming loads.ME 最初的格柵為確保結構而犧牲進風量。 我持續提出修改,反覆調整開孔比例、協調板材厚度,力爭承受長時間遊戲熱負荷。

Resolution最終結果

A rear cover that earned its own award mentions獲評審點名的散熱後蓋設計

The final rear cover, with its hexagonal-infill grille, dragon shield and LED accent, became one of the most-photographed surfaces. Red Dot's jury cited ergonomic comfort and visual identity as standouts.最終後蓋的六角填充格柵、龍盾標誌與 LED 燈效,讓它成為被拍最多的介面之一。 Red Dot 評審特別點名人體工學與視覺辨識度。

Claw A1M — front view with RGB lighting
Pattern Exploration圖案語言探索

Finding the Right
Surface Language
尋找正確的
表面語言

The rear cover needed a grille geometry that worked on two levels: functionally, it had to maximise airflow aperture within ME constraints; aesthetically, it had to read as purposeful rather than decorative, and carry the weight of being the most-seen surface on a product people hold for hours.

後蓋格柵需在兩個層面同時運作:功能上,在 ME 限制內最大化開孔面積;美學上,必須傳遞目的性而非裝飾感,並承擔起長時間握持時最常被看到那一面的視覺分量。

Sculptural fins

Sculptural Fins

Geometric mesh

Geometric Mesh

Automotive grille

Automotive Grille

Claw A1M — two-angle composition
Colour · Material · Finish色彩 · 材料 · 表面處理

Black as Foundation,
Red as Signature
黑色為底,
紅色為記

Conservative by intent, not by default刻意保守,而非缺乏想像

As MSI's first gaming handheld, the rear cover had to say "MSI" at a glance and feel solid enough to trust. We paired different black plastics with different textures, which improves the grip and adds detail up close. Red is kept to small accents, printed on the button caps and the vent mesh inside the rear cover, a nod to MSI's colours and brand DNA.

MSI 首款掌機的後蓋設計語言需同時讓人一眼認出是 MSI,又在從未涉足的品類中具備穩定、耐用的信念感。 不同的黑色塑膠材搭配相異的咬花材質,在提升握感的同時具備細節;紅色提供局部點綴,設計在按鍵帽與後蓋內散熱網孔印刷上,作為品牌能量的脈動,此設計也呼應品牌 DNA 與配色。

Midnight Black霧黑
Matte PC with a soft-touch coating. Unifies the look of the chassis, grip zones and rear cover.霧面 PC 搭配觸感塗層。 主導機殼、握把與後蓋視覺統一。
MSI RedMSI 紅
ABXY button caps and accent printing on the vent mesh inside the rear cover. Applied only where it earns attention.ABXY 按鍵帽、後蓋內網孔跳色印刷。 僅用於值得被注意之處。
Claw A1M rear grille and red LED accents
Trigger button detail
Power switch detail
Rear vent grille with dragon shield and red LED
Final Product最終成品

Play Anywhere,
Look Good Doing It
隨時隨地,
風格不打折

Gaming with headphones
Gaming on sofa
Slatted rear cover in use
Desktop gaming setup
Claw in car

Curious how we arrived at this concept?想知道這個概念是怎麼來的嗎?

Ask me about it聊聊這個專案
CMF & Industrial Design
Claw A1M
View on Behance ↗在 Behance 查看 ↗
Design Team設計團隊

Chi-Han Lo  |  Shu-Hsien Chu  |  Ko-Ting Hung  |  Jen-Yu Chiang

Adobe Photoshop · Rhino · Keyshot

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